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Blog Category // Inbound Marketing (2)
Lodgikol - An Inbound marketing case study
Posted by
Kevin Horler
,
Jul 27, 2016
Client: Lodgikol Limited Background: Lodgikol is a start up company, formed in December 2015, which began trading in January ...
7 Reasons to Start Inbound Marketing
Posted by
Kevin Horler
,
Jun 01, 2016
Whilst many traditional marketing tactics are timeless, many of them cannot compare to the new philosophy. It was only a ...
5 Ways To Ruin Your Landing Pages
Posted by
Kevin Horler
,
May 25, 2016
Why use a landing page? Well, rather than sending people to your homepage right away, you can use a discreet landing page ...
7 Conversion Rate Optimisation Quick Wins
Posted by
Kevin Horler
,
May 17, 2016
Let’s focus on why you're here: you want visitors to your site to become paying customers. There’s nothing wrong with ...
Do You Know What Your Perfect Sales Lead Looks Like?
Posted by
Paul Richardson
,
May 11, 2016
Lucrative sales are based on smart marketing. Which, in turn, is based on effective lead generation. A classic mistake made ...
3 Inbound Marketing Pitfalls to Avoid
Posted by
Kevin Horler
,
Apr 28, 2016
Traditional marketing has grown less and less effective over the years. In the old days, all it took was a radio commercial ...
How Does Inbound Marketing Work?
Posted by
Paul Richardson
,
Apr 22, 2016
You have probably noticed us talking more and more about inbound marketing lately, but do you know what it is and how it ...
How To Write a Great Call To Action That Converts
Posted by
Kevin Horler
,
Mar 09, 2016
Every webpage should have a call to action (CTA) that is clear, honest and easily achievable. In fact, knowing how to write ...
What is Lead Nurturing?
Posted by
Kevin Horler
,
Mar 01, 2016
Relationships with customers are a core requirement for healthy and long-term business. Without a relationship, a buyer sees ...
7 Simple Lead Generation Tips
Posted by
Kevin Horler
,
Feb 23, 2016
Whilst you will undoubtedly receive some business as a result of SEO, social media campaigns and other marketing activity, ...
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