54% of those who used social media tracked their social media usage back to at least one closed deal
Performance Indicators
Social media is now proving to be a valuable tool for marketing and sales. According to a report by the Content Marketing Institute, 93% of organisations use social media as their content marketing tactic. Not only can you increase your reach and...
Many marketing companies have taken to using Twitter as a tactic for generating leads, with successful results. In a survey conducted by the Content Marketing Institute, results showed that 87% of B2B companies use Twitter as their social media...
Jumping onto the Platforms
If you’re planning on embarking upon the social media route to gain new customers, then it’s a good idea to give LinkedIn a go. LinkedIn has proved itself to be the most effective platform to use when generating sales. According to a Hubspot study
Social media can be a great tool to get your business noticed and to generate leads but it can also help to nurture these leads once potential buyers have been attracted. According to eMarketer’s 2015 Social Media Market Industry Report, 66% of...
Out of countless forms of business promotion, social media has become an absolute essential. Whilst you’ll have many people following you because they like your brand and how you communicate, many of them will also be potential customers and...
So, is social media important for businesses? We're asked this an awful lot. Many people don’t get why social media is so essential to business. This is understandable because it’s still a relatively new format, having only been around for a...
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