posts, guides & updates

54% of those who used social media tracked their social media usage back to at least one closed deal

on October 11, 2017

Performance Indicators

72.6% of salespeople using social media outperformed their sales peers

on September 27, 2017

Social media is now proving to be a valuable tool for marketing and sales. According to a report by the Content Marketing Institute, 93% of organisations use social media as their content marketing tactic. Not only can you increase your reach and...

75% of customers say they use social media as part of the buying process

on September 13, 2017

Jumping onto the Platforms

89% of customers begin their buying process with a search engine

on September 6, 2017

It has happened to all of us – those nuisance calls attempting to sell double glazing or accident insurance. Well luckily, this type of marketing is falling out of favour, being replaced by something much more customer oriented.

98% of sales reps with 5000+ LinkedIn connections achieve quota

on August 30, 2017

If you’re planning on embarking upon the social media route to gain new customers, then it’s a good idea to give LinkedIn a go. LinkedIn has proved itself to be the most effective platform to use when generating sales. According to a Hubspot study

Over 40% of salespeople say they’ve closed between two and five deals as a result of social media

on August 23, 2017

Social media can be a great tool to get your business noticed and to generate leads but it can also help to nurture these leads once potential buyers have been attracted. According to eMarketer’s 2015 Social Media Market Industry Report, 66% of...

5 Ways to measure the impact of sales training

on October 20, 2016

In our last blog, making sales training stick, I shared with you my views on why sales training fails and some tips around avoiding that.

Making sales training stick

on October 13, 2016

In our last blog, Customer retention is king, we shared with you some hints and tips in relation to keeping those hard earned customers long term and the impacts it can have on your business.

Customer retention is King

on October 6, 2016

In our last blog, it’s all in the follow up, we shared with you some best practices and advice in relation to following up those hard earned leads to ensure the maximum possible customer conversion rate.

It's all in the follow up

on September 30, 2016

In our last blog, get Smarketing working for you, we shared with you some best practices around keeping up the momentum between sales and marketing in relation to lead generation.  So you have your leads. Great!

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